Everything your business needs to sell more and sell better

Six services that work on their own and get even stronger together. Start with the one that hurts most. The diagnosis shows the right order.

ServiceWhat's included

Branding Brand strategy · Visual identity · Tone of voice

Websites Business websites · Landing pages · E-commerce

Digital positioning Local SEO · Google Business Profile · Content strategy

Bottleneck diagnosis Journey map · Mystery shopping · Data analysis

Sales training Sales playbook · WhatsApp scripts · Objection handling

Operational transformation Process mapping · Routines and responsibilities · Customer service and scheduling

01
Diagnosis
A deep dive into the business: conversations with the people who sell and the people who buy, plus a look at the data, the competition and the customer journey. I come out of it with a map of bottlenecks and opportunities.
02
Strategy and positioning
Together, you and I define who the brand speaks to, what it promises and why it's the best choice. Then the priorities: what to do first so results show up sooner.
03
Brand and assets
Visual identity, tone of voice and every material the brand uses day to day, from business cards to the storefront, from social media to the sales deck.
04
Digital presence
Website, Google, social media and campaigns live, with tracking from day one and your industry's rules respected.
05
Sales and operations
Scripts, training and processes so the team replies fast, guides the sale and delivers without improvising.
06
Continuous improvement
KPIs tracked, tests run, adjustments made. What works gets scaled; what doesn't gets out of the way.

Specialties

I work with many markets, but I go deeper in two of them: I know the rules, the routine and the customer of each.

Doctors, dentists, clinics and beauty brands. Communication that leads to bookings, within professional council rules and data protection law.

Marinas, boat tours, charters, sailing schools and beach stays. More direct bookings, all year round.

I'm writing a book about nautical tourism.